ANDERS HJORTH
Anders Hjorth is a digital marketing strategist, entrepreneur and a frequent speaker on Digital Marketing as well as a judge on various industry Awards in the area of Search Marketing, Social Media Marketing and Biddable Media.
Anders was the Founder of several Digital Marketing agencies in Paris: Relevant Traffic [Search Marketing], BDBL MEDIA [Biddable Media] and aznos [Content Marketing] acquired by Altima in 2016 and then Accenture in 2017. Anders was also COO at GroupM Search across EMEA.
Anders is the founder of Innovell; provider of Digital Marketing Insights.
Latest Blog
Searching for Purpose? Here comes ‘Marketing with Purpose’, starring Responsibility, Values and Inclusion
Searching for Purpose? Here comes Marketing with Purpose, starring Responsibility, Values and Inclusion "It starts with Why", doesn't it? It explains why Apple and Nike Learn more
Consumer Unpredictability and Marketing in the 20’s
Have we reached the End of More? Or is it only the End of Cookies? Will Buy Nothing, Fly Shame, Reuse Recycle and the Planet, Learn more
Amazon Paid Search – It’s Called Sponsored Product Ads
Paid search was the advertising solution which made possible the Google we know today. And Amazon has one just like it. An advertising product which Learn more
Search Engine Advertising 2021: PPC on Autopilot… or Not?
Search Engine Advertising 2021: PPC on Autopilot? Advertising is on a roller-coaster ride in the 2020'es. As one of the first budgets to be affected Learn more
Advertising on Amazon in 2021: 6 Essential Things to Understand
Keys to Advertising on Amazon in 2021 With Amazon Advertisings' staggering 66% growth in Q4 of 2020, the giants ad offering is now firmly established Learn more
Paid Search Strategies in 2021
Paid Search Strategy "No, a bid strategy is not a paid search strategy." Setting bids for paid search is simply optimization. There are so many Learn more