Digitalzone Digitalzone is a 2 day Digital Marketing conference in Turkey taking place on 18-19 October in the Radisson Blu Sisli hotel in Istanbul. This year the speaker line up includes Lexi Mills, Larry Kim, Cindy Krum, Barry Adams, Gary Ilyes, Bartosz Goralewicz, Laura Crimmons, Kevin Richard, Yigit Konur and Anders Hjorth (more here). Learn more
Heroconf London, 23 October 2018 Heroconf is primarily focused on Paid Search which makes it an ideal conference to go to it you are working in Paid Search, Biddable media and Paid Social. Some of the research for our "Major Trends in Paid Search" report is based on analysis of work performed by agencies and Learn more
Anders will present some of the major trends in Paid Search / SEA and some of the challenges organizations are trying to tackle in 2018: knowledge sharing, keeping up to level, coping with the changing skillset requirements, organising for the incursion of Artificial Intelligence and animate the roundtable with Simo Ahava from 8-bit-sheep and Gianpaulo Lorusso are joining me in this roundtable where we want questions, we want questions, we want questions...
Le Grand Prix du Search is the first edition of the French Search Awards According to the organizer, the event gathered representatives from 50% of the countries Paid Search spend. Anders Hjorth was a member of the Jury and was invited to present the Major Trends in Paid Search project in a few words.
Major Trends in International PPC The main challenge in international PPC was always first to succeed in localization and knowledge transfer and fix an equitable budget frame for local campaigns. But more recently Google Ads and their peers have evolved quite significantly and added remarketing, audience targeting and an entire host of new functionalities. In this Learn more
The 2018 UK Search Awards are now in their eighth year and attract hundreds of entries from leading search marketing and digital agencies. As a member of the Jury on this award, Anders Hjorth will be attending the UK Search Awards 2018 at Bloomsbury Big Top. The event is an Awards ceremony where participants Learn more
Search Y Paris is a new Search Marketing event in Paris seeing the light early 2019 organised by Philippe Yonet. Anders Hjorth will be speaking about Winning Strategies in Paid Search based on the Major Trends in Paid Search report. Presentation in French. https://www.search-y.fr/fr/sessions/strategies-gagnantes-le-sea-pour-2019/
One of Denmark's biggest Search conferences - a one day, one track conference in Kolding on 30 January 2019. What the best digital marketers are doing that maybe you are not? This presentation is based on the Major Trends in Search with a focus on the intersection between paid search and SEO extracted from our Research Learn more
InOrbit is one of the largest Digital Marketing conferences in Europe based in beautiful Slovenia. This year it will be held on the south coast half way between Venice and Ljubljana. Anders Hjorth will be speaking there on Winning Strategies in Paid Search with lessons from the best teams. The presentation will be based on Learn more
Leading machine learning PPC optimization tool, Acquisio is hosting a webinar about Paid Search strategies. There will be a focus on selected winning strategies in 2019 and we will look at some award-winning case studies. Marc Poirier is host. Tweaking keywords and ads to optimize for clicks and conversions just isn't enough to stand out Learn more
SEO and SEA (Paid Search) Synergies. Jason Barnard is hosting this webinar where we will be addressing the delicate issue of synergies between SEO and Paid Search. Truth of the matter is that most teams, inhouse and agencies alike, have a hard time making them work hand in hand. There are, however, some areas where Learn more